Fashionable Coco Neige winter sportswear from Chanel

Fashionable Coco Neige winter sportswear from Chanel

Chanel enters the winter sportswear market with the Coco Neige Collection. The fashionable ski look is high-tech, trendy and fronted by Margot Robbie. Chanel draws inspiration from Gabrielle Chanel who founded the brand. Paving the way for other women to follow, she wore pants and jersey style tops when she took to the slopes of St. Moritz, the resort located in Switzerland. In the new collection, Chanel aims to provide women with the freedom to move and enjoy winter sports when they are on the slopes,” says the fashion house.

Karl Lagerfeld, the collection designer, infuses the pieces with his signature style. Using the latest materials and technological advances in the ready-to-wear lineup allows fashionable women to remain at top of their game even when they are heading out into the snow. The looks in the collection follow several “codes” that Chanel has favored over the years and there is an abundance of tweed and sweaters that are inspired by the Norwegian style.

Accessories for skiing and mountaineering are also featured in the form of shield sunglasses, mittens, caps and various tall and short boots,” adds Chanel.

The face of the collection is Australian actress Margot Robbie who has modeled several of the looks in a photo shoot with Karl Lagerfeld behind the lens. The Coco Neige Collection will be available online and at boutiques.

Chanel S.A. is a French company owned by Alain Wertheimer and Gérard Wertheimer, grandsons of Pierre Wertheimer, who was an early business partner of the couturière Gabrielle Bonheur Chanel. The high fashion house specializes in haute couture and ready-to-wear clothes, luxury goods, and fashion accessories. Gabrielle Chanel gained the nickname Coco from her time as a chanteuse and she catered to women’s taste for elegance in dress, with blouses and suits, trousers and dresses, and jewelry.

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Founder: Louise Blouin    


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